21 Oct 2016
Designing the Research
The most important element of research is conducting the research itself. Research is a process-oriented task and therefore, each process should be performed and executed with extreme sensitivity. One of the primary goals of research is to avoid the interference of bias in whatsoever fashion. Maintaining the objectivity of the research module is quite necessary
20 Oct 2016
Qualitative Research Methods
Qualitative research methods are used to find out the behavioral and thinking process of the person or groups being examined. This methodology is more psychological in its approach. However, in comparison with the qualitative research method is more intensive and thoroughly analyzed. In the current scenario, there is a trend of focus groups. Focus Group
19 Oct 2016
Quantitative Research Methods
In research, choosing the right methodology is imperative. It should always comply with the research objectives. Quantitative research methods are used to, as the name suggests, quantitative. Whenever, an individual, company or an institution wants to figure out a numerical data about consumer behavior, or organizational performance, the methodology choose by them is quantitative research
18 Oct 2016
Analysis of Research
As mentioned earlier in the website, one of the trickiest parts of research is analyzing the results properly. The reason it is considered very tricky is that one’s personal conditioning, observation, biases, and cultural setup come into the picture. No doubt it provides a diversity of opinions, but if one is trying to achieve the
18 Oct 2016
Why is Research Important?
The element of research is as old as humans. Research is a matter of survival and curiosity. It has been embedded into the human psychology since the beginning of evolution. Humans researched naturally on various ways to survive. Each and every invention that took place on planet earth has some amount of research gone behind
17 Oct 2016
Understanding Psychological Research
Psychological research is a form of research conducted to find out about the psychological behavior or thinking of an individual or a set number of people. As psychology has several branches, psychological research too can differ in its variety. However, the ultimate goal of all the psychological research is to find out about the unconscious,
16 Oct 2016
Understanding Media Research
Application of scientific methods in media and communication has been an interesting domain for the longest time. It has helped in shaping the world’s thoughts and putting them in perspective. It has helped in withdrawing meaningful conclusions for multiple purposes. Media research is not just about the research related to media organizations, but it extends
15 Oct 2016
Research and Career
About Research and Career A career in the research field is rather insightful and interesting. It is interesting because one finds new aspects and facets of human psychology and behavior on an everyday basis. It is insightful because one is always closer to the changes happening in the society on smaller as well as larger